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Yingtelligence.

Asia-facing intelligence on AI trust, sustainability credibility, and cross-border leadership, written for founders, investors, and executives building between Singapore, China, Southeast Asia, and the West.

Latest writing

Field notes & essays.

AI Trust & Governance Asia Market Intelligence Sustainability & Green Capital Cross-Border Leadership
01
AI × Humanity
Are You Using AI, Or Is AI Using You?
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02
Trust & Leadership
A Warning Bell: In an Age of Insularity, Who Will Repair Broken Trust?
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03
AI × Media
AI, Media, Power, and Control
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04
Sustainability · Singapore
Why Singapore Holds the Key to Green Leadership in Asia
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05
AI × Trust
The AI Race Is No Longer About Capability. It Is About Who Gets Seen, Believed, and Adopted.
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Research

Where this practice started.

Graduate research · Brigham Young University · 2016

Examining Stakeholder Relationships in Chinese Public Relations Practice

A Case Study of LinkedIn China and Its Sub-Brand Chitu

My master's thesis asked how a Western platform earns trust inside China. The answer was not the one the textbooks predicted. Stakeholder theory and relationship management theory could not explain LinkedIn China's results on their own. What explained them was CEO communication, personal influence, issues management, and Guanxi working as a live factor in strategic decisions.

Ten years on, the same structural question sits underneath every debate about technology crossing a border. This is where the work on this site began.

2,000+
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MA
Communications, BYU
Guanxi Stakeholder trust Foreign tech in China Market entry
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Free download · PDF · 9 pages

Decoding U.S.–China Cross-Cultural Communication

解码中美跨文化沟通

Nine pages on Cultural Intelligence, and on why the gap between Chinese and American business mindsets is structural rather than personal. It covers the four pillars of CQ, Motivation, Knowledge, Strategy and Action, and what each one looks like in a real negotiation.

Originally a book chapter, published in 2019. Short enough that you will actually finish it.

Cultural Intelligence US and China English and 中文
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